200 adventure travel stakeholders attend AdventureNEXT India in Bhopal, Madhya Pradesh
The Adventure Travel Trade Association (ATTA), in support with Madhya Pradesh Tourism; Ministry of Tourism, Government of India and Knowledge Partner – Adventure Tour Operators Association of India (ATOAI) successfully hosted the maiden AdventureNEXT event in Asia in Bhopal, Madhya Pradesh.
Themed “Pulse of Tomorrow,” nearly 200 attendees including global buyers, international/national media representatives, sellers and office bearers of ATOAI and hotels, hospitality and tour operators ensured their presence to widen their horizon and network with their counterparts.
The event organised at the new International Convention Centre – Minto Hall in Bhopal focused on adventure tourism by combining marketplace (Chowk Bazar), meetings, networking opportunities, inspirational speakers and educational sessions together for national attendees as well as delegations from aboard.
Suman Billa, Joint Secretary, Ministry of Tourism; Captain Swadesh Kumar, President, ATOAI and Akshay Kumar, Chairman, AdventureNEXT India Committee were also present.
Speaking on the occasion, Hari Ranjan Rao (IAS), Principal Secretary Tourism and Managing Director, Madhya Pradesh Tourism said, “Madhya Pradesh is truly honoured and privileged for being the ever-first host of AdventureNext in Asia. We thank ATTA and all the respected international buyers, felicitators, media and national delegates who came together to make this event a grand success. The AdventureNext not only brought together the networking sessions but it also gave a unique definition to the hidden treasures of adventure tourism in India. With this, we focus to promote the adventure travel aspect with full pace in Madhya Pradesh as well.”
Speaking on the same, Shannon Stowell, CEO, ATTA said, “The extraordinary variety of adventure travel Madhya Pradesh preserves is worth experiencing. AdventureNEXT captured India’s religious heritage, mythological, historical, wildlife and beautiful architectural spots clubbed with physical activities and journals for the attendees. This is just the beginning. ATTA also plans to introduce more tours which are adventure driven panning across the unexplored exploratory destinations of India.”
At the two-day long event, delegates explored future-driven business opportunities from Madhya Pradesh, learnt about the economics of wildlife tourism and immersive technology and witnessed the educational workshops like traditional Gond Art show.