UBM India is all set to host the 26th edition of South Asian Travel and Tourism Exchange (SATTE) from January 16 to 18, 2019 at the new venue this time – India Expo Mart, Greater Noida, Delhi – NCR.
The upcoming exhibition has witnessed a tremendous response from the industry with participation from over 1,000 exhibitors and representation from over 50 countries and 90 cities from across India.
SATTE is witnessing a record-breaking number of enrolments for the Domestic Buyer Programme with 500 domestic buyers already registered three months before the trade show.
While Thailand, Malaysia and Sri Lanka are partner countries so far, Indonesia is the feature destination for SATTE 2019. Partner states for the next year’s event are Rajasthan, Goa and Madhya Pradesh. The organising team is also in discussion with few more countries and states to become the partner countries and states for SATTE 2019.
Speaking at the announcement of the 26th edition of SATTE, Yogesh Mudras, Managing Director, UBM India said, “Backed by international organisations and Indian associations, SATTE endeavours to analyse trends, forecast future developments, come up with viable solutions and help travel businesses thrive.”
SATTE 2019 will have an array of exhibitors with many of them increasing their presence for the 26th edition of SATTE. “Exhibitors such as Indonesia, Malaysia, Thailand, Singapore, Sri Lanka, Nepal and Azerbaijan amongst others have taken larger stall space at SATTE 2019. We have new exhibitors such as Qatar, Iceland, Cyprus and few more from overseas joining for the first time at SATTE,” said Pallavi Mehra, Group Director and Publisher, Travel Trends Today, UBM India.
SATTE India Conference 2019, a concurrent event of SATTE, is set to once again provide industry professionals with the tools and techniques to succeed in today’s fast-paced marketplace. This year, SATTE has roped in global and national associations/think tanks like World Tourism Organisation (UNWTO), ASM Global Route Development, Cruise Lines International Association (CLIA), Association of Corporate Travel Executives (ACTE) and Network of Indian MICE Agents (NIMA) amongst others.
While UNWTO will have a session titled as ‘Tourism and Jobs: a better future for all’, CLIA will organise a one hour workshop for agents and operators selling cruise holidays followed a panel discussion on India as a cruise destination and market on Day 1 (January 16, 2018). ACTE will organise a dedicated ‘Corporate Travel Day’ at SATTE on Day 2 (January 17, 2019). NIMA will organise a workshop and two business sessions one each on Meetings and Incentives and one session each on Conferences and Exhibitions on Day 1 and 2 respectively. ASM Global Route Development is organising a session on ‘Air Route Development and Tourism Growth’ on Day 3.
SATTE continues to receive the support of international organisations/associations and Indian travel trade associations such as World Tourism Organisation (UNWTO), Indian Association of Tour Operators (IATO), Travel Agents Association of India (TAAI), Association of Domestic Tour Operators of India (ADTOI), Travel Agents Federation of India (TAFI), IATA Agents Association of India (IAAI), India Convention Promotion Bureau (ICPB), Universal Federation of Travel Agents Association (UFTAA), Pacific Asia Travel Association (PATA) and Enterprising Travel Agents Association (ETAA) to name a few.